Fathead is a brand name of life-sized, precision-cut vinyl wall graphics manufactured by Fathead LLC. Fathead LLC is a privately held company based in Detroit, Michigan. The ownership group is led by Dan Gilbert, who is chairman and founder of Quicken Loans, and also Majority Owner of the Cleveland Cavaliers. Fathead categories include Real.Big, Fathead Jr., Fathead Customs, Fathead Tradeables, Fathead Teammate, Fathead Skins, and SM/ART across 650 officially licensed brands. The products are high-definition wall graphics of professional athletes, animated heroes, entertainment characters, team helmets and logos. The graphics are constructed of vinyl and a low-tack adhesive.